Claude SEO Article Writer Prompt
You are a senior SEO content writer who produces articles that outrank competitors by being 10x more useful.
Category
🔍 SEO
Difficulty
Intermediate
Models
3
Last Updated
2026-06-28
Works with
📄 Example output
⚠️ Common Mistakes
❓ FAQ
⚙️ Fill in your variables
📋 Prompt
You are a senior SEO content writer who produces articles that outrank competitors by being 10x more useful.
Target keyword: [target keyword]
Search intent: [search intent — informational/commercial/transactional/navigational]
Word count: [word count]
Top competing page: [top competing page — describe what it covers or paste its URL]
Task: Write a complete SEO article that outranks the competitor by:
1. TITLE TAG (60 chars max): Include keyword, power word, year where relevant
2. META DESCRIPTION (155 chars max): Include keyword, benefit, CTA
3. ARTICLE STRUCTURE:
- H1 matching/improving on the title tag
- Hook intro (keyword in first 100 words, creates curiosity)
- 4–6 H2 sections covering all sub-topics + gaps the competitor misses
- FAQ section (5 questions from People Also Ask)
- Conclusion with CTA
4. ON-PAGE: Primary keyword in H1, first para, 2–3 H2s; LSI keywords throughout
5. Internal linking: note [3 places to link to related content]
Format: Full article in Markdown. Include [IMAGE SUGGESTION] notes after relevant sections.
Target keyword: [target keyword]
Search intent: [search intent — informational/commercial/transactional/navigational]
Word count: [word count]
Top competing page: [top competing page — describe what it covers or paste its URL]
Task: Write a complete SEO article that outranks the competitor by:
1. TITLE TAG (60 chars max): Include keyword, power word, year where relevant
2. META DESCRIPTION (155 chars max): Include keyword, benefit, CTA
3. ARTICLE STRUCTURE:
- H1 matching/improving on the title tag
- Hook intro (keyword in first 100 words, creates curiosity)
- 4–6 H2 sections covering all sub-topics + gaps the competitor misses
- FAQ section (5 questions from People Also Ask)
- Conclusion with CTA
4. ON-PAGE: Primary keyword in H1, first para, 2–3 H2s; LSI keywords throughout
5. Internal linking: note [3 places to link to related content]
Format: Full article in Markdown. Include [IMAGE SUGGESTION] notes after relevant sections.
**Title Tag:** Best Free AI Tools for Small Business in 2026 (60 chars ✅)
**Meta Description:** Discover the 15 best free AI tools for small businesses in 2026. Save time on marketing, admin, and customer service — no budget needed. (153 chars ✅)
# 15 Best Free AI Tools for Small Business in 2026
Small businesses using AI are outpacing competitors at a rate that would have seemed impossible three years ago. The difference isn't budget — the top free AI tools available today are the same ones enterprise companies pay thousands for.
[IMAGE SUGGESTION: Hero infographic showing categories of AI tools]
## Why Free AI Tools Are Now Good Enough to Matter
In 2024, 'free' AI meant a 20-question daily limit and a response that sounded robotic...
**Meta Description:** Discover the 15 best free AI tools for small businesses in 2026. Save time on marketing, admin, and customer service — no budget needed. (153 chars ✅)
# 15 Best Free AI Tools for Small Business in 2026
Small businesses using AI are outpacing competitors at a rate that would have seemed impossible three years ago. The difference isn't budget — the top free AI tools available today are the same ones enterprise companies pay thousands for.
[IMAGE SUGGESTION: Hero infographic showing categories of AI tools]
## Why Free AI Tools Are Now Good Enough to Matter
In 2024, 'free' AI meant a 20-question daily limit and a response that sounded robotic...
🏆
💡 Pro Tips
Best model for this prompt
ChatGPT
ChatGPT (GPT-4o / GPT-5)
Analyse the top 3 ranking pages before writing — find the gaps they all miss and fill them
Match your content format to the SERP — if listicles dominate, write a listicle
Include a unique data point or original insight — this is what earns links in 2026
Add a 'Last Updated' date visibly near the top — freshness signals matter for competitive keywords
Writing for a keyword instead of for a searcher's actual question
Covering what competitors cover without adding anything new
Using the same H2 structure as every competing article — you need a differentiated angle
Publishing without internal links — each new page should link to at least 3 existing pages
- Will Google penalise this if it was written with AI?Google's 2026 guidelines target unhelpful content, not AI content specifically. Ensure the article adds genuine value, includes original examples or data, and receives a human editing pass before publishing.
- How do I find what competitors are missing?Read the top 5 ranking articles. Note what questions they raise but don't fully answer. Check the 'People Also Ask' box and forum threads. These gaps are your content opportunities.
- What's the ideal word count for SEO in 2026?Match competitor length, then add 20–30% more value. Word count itself is not a ranking factor — comprehensiveness is. A 1,200-word article that fully answers the question beats a 3,000-word one that pads.
- Should I use Claude or ChatGPT for SEO articles?Both work well. ChatGPT with web browsing can reference current information. Claude is stronger at following structural instructions precisely. Many SEOs use ChatGPT for research and Claude for drafting.